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Sunday, June 24, 2012

Palawan: July 5 to 7: E-Commerce / Digital Marketing Business Model Requirements Development and Design Review

The DigitalFilipino Club will be having its second out-of-town workshop session for club members this July 5 to 7 at Palawan. Venue of this activity will be at Secret Paradise Resort, Turtle Bay, Palawan.

The E-Commerce / Digital Marketing Business Model Requirements Development and Design Review gives participants the opportunity to dive through a business idea by understanding the customer better, improving ideas further, develop and present user scenarios, and let the business idea go through strategic review using SWOT and Blue Ocean methods.

Furthermore, the project is concretized further by developing a project Vision and Scope that shall be used for getting project sign-off and in building it.

Secret Paradise Resort - Turtle Bay, Palawan The following is the itinerary to be followed:

July 5
Arrival at Puerto Princesa Palawan airport. Please take the FIRST flight to Palawan. Some airline options available: (Please book early. For your return trip, if you are joining us on July 7, please take the last flight.)


Meet-up for road trip to Port Barton (location to be given to folks joining this activity)

Proceed to Secret Paradise Resort (more photos about the location) and check-in. Room sharing arrangements (3 to 4 persons per room) will be made among club members.

We expect to arrive before noon at the location. Participants will be given time to rest and do leisure activities.

Workshop starts at 2 PM
  • Creating a customer centric business model design
  • Understanding the customer (empathy map)
  • Brainstorming ideas
  • Storytelling the business model
Games and beach activities
Dinner

July 6

Morning mountain trekking / beach activities

8 AM : Breakfast / workshop proper

  • Creating user scenarios
  • Strategy assessment: SWOT / Blue Ocean
  • Creation of Vision and Scope 
Games and beach activities
Dinner

July 7

Morning mountain trekking / beach activities

8 AM : Breakfast / workshop proper
  • Presentation of Business Model Requirements Design
11 AM Check-out / Return to Puerto Princesa

Lunch / Puerto Princesa Tour / Airport

Return to Manila

Club members interested to participate should note of the following slots:
  • Corporate member - 3 slots and can attend for 3 days 
  • SME member - 2 slots and can attend for 3 days
  • Individual member - 1 day session (not transferrable). Discounted rate of P2,000 for the remaining 2 days.
  • Non-members can attend this 3-days workshop for P15,000. (To avail of the transportation, accommodation and meals, please add the rate indicated below)
  • For one-day only, the fee is P6,000 per day. (To avail of the transportation, accommodation and meals, please add the rate indicated below)
To reserve your slot, please contact Janette Toral. Please confirm on or before June 27.

Each participant confirming need to pay a fee of P3000 (per person) to cover transportation, hotel, and meals cost. (Should you like to pay for your own meals, kindly pay P2000 instead.)

Club members who are not updated with their membership fee payment need to process their fees prior to the activity.

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