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Monday, October 31, 2011

November 4: Online Advertising and Media Planning workshop

Participants in SEO Tools & Techniques Workshop
DigitalFilipino Club - 10/28/11
As requested in our consultation session last week, all Club members are invited to attend this hands-on workshop / consultation this November 4, 2011 at Le Bistro Vert, Valero St., Makati City from 9 am to 5 pm. Club members can send participants for free on this training noting the following conditions:
Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note also that food is not included in this workshop. 
To reserve your slot, please contact Janette Toral.

E-Store Creation & Online Payment Workshop participants
DigitalFilipino Club - 10/21/11
The training hands-on and consultation shall cover the following:
  • Basics of online advertising.
    • Types of online ads.
    • Audience targeting
    • Factors that make an effective online advertising campaign.
  • Purchasing online advertising.
    • Budget development
    • Dealing with independent ad serving companies 
  • Creating an online media campaign.
  • Measuring online advertising effectiveness. 
    • Tracking methods
  • Participants presentation

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