24 Videos on 1st Month - DigitalFilipino Talks

DigitalFilipino Talks started last January 10 and as of this writing already has 24 videos posted and played more than 2000 times. The series caters to a diverse audience of micro and small entrepreneurs, service providers, and multinational firms.

We intend to produce up to 65 interview episodes to complete our first season. We already passed through our 5th week and have 8 more weeks to go. Once that is done, I will take stock on what we have and seek further inspiration to do new stuff that shall promote our club members, allies, and share knowledge to the community at large.


Find more photos like this on DigitalFilipino.com Social Network


Running an online talk show was not as easy as it appears. More than just the actual shoot that takes place three times (3x) a month, the daily promotion through social networks and other platforms is something that needs to be continuously done to push for maximum visibility.

Furthermore, I use the interviews in writing my weekly column to reflect and add insight.

On this 2nd month, you can expect us to step up the promotions further as we engage the community to interact.

Many thanks to club members, new sign-up and renewal, whose membership fees help make this experimental project possible.

Social Media & Networking Marketing Toolkit for Business webinar series

The DigitalFilipino Club will be having a 10-session Social Media & Networking Marketing Toolkit for Business webinar series happening on March 15 to 26.

DigitalFilipino Club members can avail of the following free slots having one representative per session:

• Corporate member - 10 sessions
• SME member - 5 sessions
• Individual member - 2 sessions (non-transferable)

The following are also entitled to free slots:

• Philippine Schools Cyberfair school winners - 10 sessions
• DigitalFilipino SoftDev Conference delegate - 2 sessions
• Social Networking Conference delegate - 4 sessions

There will be by appointment webinar schedules on March 29 to 31 for those wanting to show their completed work applying what was learned during the series.
Here is the agenda for the 10-session series:
March 15, Monday, 10 am to 12 noon
Introduction to Social Media and Networking Marketing for Business.

• Social Media & Networking 101
• Types of social media and networking sites
• How to use social media and networking for business
• Social Media and Networking Marketing for Entrepreneurs, Freelancers, and Small Business

March 16, Tuesday, 10 am to 12 noon

Blogging for Business

• Blogging 101
• How to use blogging for business
• Content build-up strategy
• Promoting your blog
• Building an audience
• Monetizing your blog
• Using 3rd party blogs for carrying out blog marketing campaigns
• Creating a blog marketing campaign plan
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Blogging etiquette
• Blogging tips

March 17, Wednesday, 10 am to 12 noon
Twitter, Plurk, and Microblogging for Business

• Microblogging 101
• How to use microblogging for business
• Creating a microblogging plan
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Microblogging etiquette
• Microblogging tips

March 18, Thursday, 10 am to 12 noon
Social Networking for Business

• Social Networking 101
• How to use social networking for business
• Creating a social networking plan
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Social networking etiquette
• Social networking tips

March 19, Friday, 10 am to 12 noon
YouTube, Flickr, and Media Sharing for Business

• Media Sharing 101
• How to use media sharing for business
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Media sharing etiquette
• Media sharing tips

March 22, Monday, 10 am to 12 noon
Social News and Bookmarking for Business

• Social News and Bookmarking 101
• How to use social news and bookmarking for business
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Social news and bookmarking etiquette
• Social news and bookmarking tips

March 23, Tuesday, 10 am to 12 noon
Ratings and Reviews for Business

• Ratings and Reviews 101
• Using ratings and reviews for business
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Ratings and reviews etiquette
• Ratings and reviews tips

March 24, Wednesday, 10 am to 12 noon
Forums for Business

• Forums 101
• Using forums for business
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Forums etiquette
• Forums tips

March 25, Thursday, 10 am to 12 noon
Virtual Worlds and Games for Business

• Virtual Worlds and Games 101
• Using virtual worlds and games for business
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Virtual worlds and games etiquette
• Virtual worlds and games tips

March 26, Friday, 10 am to 12 noon
Managing Social Media and Networking Marketing for Business

• Making social media and networking marketing part of business dialy routine
• Conversation monitoring
• Crisis management
• Designing and carrying out social media and networking marketing campaigns
• Tools for monitoring, social media and networking accounts integration, effectiveness measurement

To register for the above sessions, just contact Janette Toral.

E-Commerce, SEO, Blogging, Social Networks, Web Operations Hands-on Workshop

All DigitalFilipino.com Club members are invited to attend the forthcoming E-Commerce Hands-on Workshop series this July 23, 25, 29, 31, and August 5 at the Alfox Internet Cafe (beside Chowking), Kamuning Road, corner Edsa, Quezon City.

Whether you are preparing a holiday season campaign or simply improving your website, I'm certain that this can be useful to your needs.

DigitalFilipino.com Club SME members can send 1 representative while Corporate members can send 2 representatives.

Individual club members can attend a one-day (or two half-day) session. Please confirm for food count purposes.

The training program shall be as follows:

July 23: E-Commerce Project Planning

• E-Commerce Purchasing Trends
  
• Developing a requirements document
  
• Identifying needs
• Setting goals
• Features list (prioritization)
• User identification and needs
• Competition identification
• Direct
• Indirect
• Keyword performers
  
• Source of revenue
• Content plan
• Project Plan creation
  

July 25: Internet, SEO, and Social Media Marketing Workshop

• 9:00 - 12:00 E-Mail / Newsletter Marketing
  
• Introduction to E-Mail Marketing
• Components of an E-Mail Marketing Campaign
• Hands-on exercise
• Introduction to Newsletter Creation
• Creating a newsletter
• Hands-on exercise
  
• 1:00 - 3:00 Search Engine Marketing
  
• Search engine optimization
• Keyword research
• Keyword placement in web site or blog
• Content is key
• Writing good titles, description, and articles
• Re-directing pages
• Sitemap creation
• RSS creation
• 3:00 - 5:00 Social Media, Lifestreaming, Paid Campaigns for promotion
  
• Social Network
• Creating a campaign page in a social network site (Facebook, Multiply, Friendster, MySpace).
  
• Social Media
• Lifestreaming
  
• Internet Advertising (paid placements)
  

July 29: Blogging Workshop

• 9:00 - 12:00 Blogging 101 and Set-Up
  
• Introduction to Blogging
• Type of blogs highlighting the popular ones
• Platform
• Blog creation
  
• Blog ethics
  
• Copyright
  
• Advertising
  
• Re-publishing
• Blog content
• Purpose
• Topic tracking
• Writing
• Monitoring performance
  
• 1:00 - 5:00 Blog Promotion and Marketing
• Ping
• Advertising
• Social bookmarks, networks, and media
  
• Contests
• Google Reader
• Comments

July 31: Accepting Payments Online

• 9:00 - 12:00 Introduction to Online Payments
  
• Ways to accept payments online
• Demo of online payment systems (email billing, web-based payment, mobile payments)
• 1:00 - 5:00
  
• Evaluating online and mobile payment providers (comparative analysis)
• Fraud detection

August 5: Improving Website Performance and Navigation

• 9:00 - 12:00 Improving Web Site Performance
  
• Factors that cause slow-loading Web Sites
• 14 rules for fast website performance
• Hands-on exercise
• 1:00 - 5:00 Improving Web Navigation
  
• Web navigation problems
• Mechanisms and type of web navigation
• Improving web navigation design
• Hands-on exercise
  

All training materials shall be posted at the club member site and also at our social network for online interactive learning purposes.

Interested non-members are requested to sign up as an Individual, SME, or Corporate member prior to the workshop and confirm attendance for food count purposes.