December 21: Free Webinar: From Software Test Engineer to Technopreneur

The learning session in the DigitalFilipino Start Up 100 Project - Digital Entrepreneur Program continues with our second free webinar happening on December 21, 2011 from 8 pm to 9:30 pm.

Our topic is "From Software Test Engineer to Technopreneur" with club member and mentor RJ David of Sulit.com.ph.

Agenda as follows:

1. Lessons learned as a software test engineer.
2. Lessons learned as a PHP developer.
3. Lessons learned as freelance web developer.
4. Lessons learned in current business - Sulit.com.ph.
5. Lessons learned in getting investors.
6. What characterizes an entrepreneur?
7. Advice to college students and yuppies wanting to become technopreneurs.
8. How can I prepare to become an entrepreneur / technopreneur?
9. What to watch out for in running a start up?
10. Suggested resources

Please fill-up this form to join the webinar.

Kindly expect Heidi Kleiber to send you an e-mail to confirm your registration to this free webinar.

Call for speakers: DigitalFilipino E-Commerce Summit 2012

We are now gearing up for the 3rd DigitalFilipino E-Commerce Summit 2012. This will be an intensive 1-day educational event on e-commerce strategies scheduled to take place on February 24, 2012 at The Peninsula Manila, corner of Ayala Avenue and Makati Avenue, Makati City from 9 am to 5 pm. 

Register today to confirm your seat(s)!

If you have a great e-commerce experience or 2012 insight that you believe can be imparted as competitive knowledge in this conference, I will very much appreciate if you can contact me with your suggested topic that includes the following:

• Topic title 
• Description 
• Case study (studies) / lessons learned to be imparted 

If your topic gets chosen, I will contact you right away. In addition, sponsorship opportunities are available and I can send you more details if you are interested.

Conference Program 

Attendees to this event can expect a highly-interactive session with e-commerce players and industry practitioners. Topics being considered in the agenda includes (subject to change):

• State of E-Commerce in the Philippines
• Extending your presence to the mobile device (Android, iPhone, BlackBerry, Windows Phone)
• Taking advantage of the 2nd Internet (new e-commerce opportunities with IPV6)
• Where are the Customers? (how come we have low sales despite creating a useful website and social media presence?)
• Using Local Payment Platforms (moving merchants away from international players)
• Getting your Start-Up Running and Attractive to Investors
• E-Commerce Business, Search, and Social Models for 2012

Free conference pass to DigitalFilipino Club members:

• Corporate members (3 representatives) 
• SME members (2 representative) 
• Individual members (can attend but slot is not transferable)
• Additional club member and sponsor delegates are entitled to 15% discount. 

Register today to confirm your seat(s)!

December 8: Free Webinar: The Making of a Serial Entrepreneur / Technopreneur

We are kicking-off the DigitalFilipino Start Up 100 Project - Digital Entrepreneur Program with our first free webinar happening on December 8, 2011 from 8 pm to 9:30 pm.

Our topic is "The Making of a Serial Entrepreneur" with honorary club member and mentor Lawrence Hughes of InfoWeapons.

Agenda as follows:

1. Lessons learned as a serial entrepreneur in tech start-ups - Mycroft Labs and Mika L.P.
2. Lessons learned in working for companies under Incentive Stock Options.
3. Lessons learned as employee and junior investor under CipherTrust
4. Lessons learned in current business - InfoWeapons.
5. What characterizes an entrepreneur?
6. Advice to college students and yuppies wanting to become technopreneurs.
7. How can I prepare to become an entrepreneur / technopreneur?
8. What to watch out for in running a start up?
9. The magic of Private Stock.
10. Suggested resources

Please fill-up this form to join the webinar.

Kindly expect Heidi Kleiber to send you an e-mail to confirm your registration to this free webinar.

November 28: Cebu: SEO Tools & Techniques 101 Hands-on Workshop

All DigitalFilipino.com Club members are invited to attend the forthcoming SEO Tools & Techniques 101 workshop this November 28, 2011 from 1:30 pm to 5 pm at SM Cebu 3, lower ground floor at Unit A007 SM City Cebu, North Reclamation Area, Cebu City.

This training, to be delivered on its 9th time, have been conducted in areas such as Manila, Bacolod, Cebu, Cagayan De Oro, Davao, Iloilo, and Boracay.

DigitalFilipino.com Club members can send participants for free on this training noting the following conditions:

• Corporate members - 3 participants
• SME members - 2 participants
• Individual members can attend (not transferable)
• Non-participants can pay the fee of P700 pesos. (Kindly note that food is not inclusive in this training.)

Participants should fill-up the registration form below and await slot confirmation.

The agenda shall be as follows:

• Creation of a Search Engine Marketing Plan
  Discussion and Demonstration
  Introduction of search engine marketing and optimization. Topics include:
  
  • Identify niche positioning for products and services that you will sell, target customers, buying frequency and motivation
  • Keywords discovery, attractiveness analysis and navigation (some tools on keyword research and analysis)
  • Competition analysis
  • Improving your website page titles, description, menus, body text, other assets and good content (on-page optimization)
• Practical SEO tools & techniques (hands-on)
  - link building
  - article submission
  - social bookmarking & tagging
  - directory submission
  - links through blog post
  - social media marketing
  - blog marketing

Register today. For inquiries, just contact Janette Toral.

DigitalFilipino Start-up 100 Project

As I shared in our Facebook group and in this article, I have been studying the idea of coming up with a project to help start-ups (companies less than 5 years old) and rolling this out within the DigitalFilipino Club.

Here are some of the ideas about it and would like to ask our SME and Corporate members participation in this project on two aspects: (your inputs will also be appreciated)

1. Be a mentor (aiming for 100)
This is where you can share your knowledge through either a webinar, recorded learning session, face-to-face workshop, and consultation session. You can pick a topic(s) you like - preferably one where you see it most valuable for start-ups.

2. Be an investor (aiming for 100)
I aim for the program to help 100 start-ups (beginning and market expansion stage). SME or Corporate members supporting this project needs to invest in at least 1 start-up for the one year period (before end of 2012) in order to continue receiving notice of applications and start-up presentations (webinar / face-to-face).

Club members interested can contact me, give topics you are interested in handling, for our mentoring sessions.

For investors, please indicate as well an estimated amount you will be willing to invest (cash and value in exchange) for start-ups. For example, 250k in cash and 250k through services (for a total of 500k) for one start-up. This will help give me an indication on the pool we have for this project too.


Digital Entrepreneurship Program (free learning online) 

The DigitalFilipino Club site will also be updated today announcing this project, encouraging people to sign-up in our free learning sessions online. The list of mentors (those of you who will reply) shall also be listed.

The learning session topics are given by mentors. Some are also inspired from the books High Tech Start Up, Business Model Generation, and Art of the Start. Will add more resources as mentors suggest them.


Start-Up Application Process
Those who are ready to apply for start-up support / funding will also be able to fill-up a form online.

1. Upon receipt of application, the first round of online presentation will be done with me so I can review what they have to offer and prepare them further for the group (those of you who will join this project).

2. Start-up presents online to the group (those of you who will join this project).

3. Investor(s) (those of you who will join this project) interested with the company shall be set-up and introduced for face-to-face meeting and presentation.

4. Proceed with negotiations from there.

I was at first struggling with the idea of processing application on a per-batch basis accepting only 6 out of a bulk number. Decided, for now, not to adopt such an idea in order to help more digital entrepreneurs out there.

Note that Mentors / Investors participation in this project is for SME and Corporate members only of the DigitalFilipino Club.

Start-Ups seeking access to online learning and funding need not be club members. However, club members seeking funding help will get access to our club materials, learning sessions, consultation sessions, and other members-only privileges.

November 4: Online Advertising and Media Planning workshop

Participants in SEO Tools & Techniques Workshop
DigitalFilipino Club - 10/28/11

As requested in our consultation session last week, all DigitalFilipino.com Club members are invited to attend this hands-on workshop / consultation this November 4, 2011 at Le Bistro Vert, Valero St., Makati City from 9 am to 5 pm.

DigitalFilipino.com Club members can send participants for free on this training noting the following conditions:

• Corporate members - (3 participants)
• SME members - (2 participants)
• Individual members can attend. Not transferable.

Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note also that food is not included in this workshop. 
To reserve your slot, please contact Janette Toral.

E-Store Creation & Online Payment Workshop participants
DigitalFilipino Club - 10/21/11

The training hands-on and consultation shall cover the following:

• Basics of online advertising.
• Types of online ads.
• Audience targeting
• Factors that make an effective online advertising campaign.
• Purchasing online advertising.
• Budget development
• Dealing with independent ad serving companies 
• Creating an online media campaign.
• Measuring online advertising effectiveness. 
• Tracking methods
• Participants presentation

To reserve your slot, please contact Janette Toral.

October 20: Creating an eStore and Accepting Online Payments consultation workshop

All DigitalFilipino.com Club members are invited to attend this hands-on consultation series this October 20, 2011 at Le Bistro Vert, Valero St., Makati City from 9 am to 5 pm.

DigitalFilipino.com Club members can send participants for free on this training noting the following conditions:

• Corporate members - (3 participants)
• SME members - (2 participants)
• Individual members can attend. Not transferable.

Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note also that food is not included in this workshop. 


To reserve your slot, please contact Janette Toral.

The training hands-on and consultation shall cover the following:

Creating an eStore (Stand-Alone, Portal, Social Network based) 

This will help the participant plan and put up an eStore whether as an independent site, part of a portal, or hosted in a social network.

• Identify niche positioning for products and services that you'll sell, target customers, buying frequency and motivation.
• Competition analysis
• Features list (prioritization)
• Product pricing
• Delivery options - setting up an online courier account
• Content plan
• eStore Creation using popular sites and blogs. (Cashsense, Multiply, Heartland Malls, Shopinas)
• Promoting your shopping site.

Accepting Payments Online Through Credit Card, Paypal, and Mobile Phone

• Introduction to online payments
• Evaluating online and mobile payment providers (comparative analysis)
• Setting up of online payment for your site using local payment gateway providers (YesPayments, Kaban, Cashsense, Paynamics), Paypal, and mobile phone.
• Using Paypal to accept payments online
  - Account creation
  - Creating Buy Now / Subscribe Now payment buttons
  - Creating an Invoice Billing
  - Creating Recurring Payments/Subscription option
  - Adding Paypal code to your website or blog
• Fraud detection

To reserve your slot, please contact Janette Toral.

All materials shall be posted at the club member site for reference purposes.

Interested non-members are requested to sign up as an Individual, SME, or Corporate member prior to the workshop and confirm attendance for slot reservation.

September 13: Social Networking Awards 2011 Recognition Ceremony

On September 13, we will be recognizing the winners of the 3rd DigitalFilipino and Search Profile Index Social Networking Awards that intends to honor Filipino excellence in social media and social network marketing and advertising.

This will be at Le Bistro Vert, Fraser Place, Valero Street, Makati City from 3:30 pm to 6:30 pm.

We are co-branding the awards this year with Search Profile Index.

Winners will recognized at the following categories:

• Social Games
  Campaigns done or carried out in virtual worlds or games either as an independent effort or as an advertiser of the site.
• Social News, Bookmarking, Media Voting 
  Campaigns that requires getting votes in social news, social bookmarks, social media, or related sites.
• Photo / Video / Media Sharing
  Campaigns that involves sharing of photos, videos, or other media by the advertiser or submission of photos, videos, or other media by target audience or participants online.
• Forums 
  Campaigns that promotes products, services, advocacies, among others availed or shared within forums.
• Micro-blog
  Campaigns done through the use of micro-blogging sites like Twitter, Plurk, and other similar tools.
• Blogs
  Campaigns done through blogs or tapping bloggers.
• Search engine marketing
  Campaigns meant to raise your site's visibility in search engines to attract more visitors.
• Location-based 
  Campaigns done using location-based services to promote an establishment or event.
• Social Shopping
  Campaigns done that promotes products and/or services availed and/or shared in social networks.
• Widget and Add-ons
  Campaigns done that requires widget installation or add-ons.

Winners will be requested to do a 5 minute presentation to share their campaign story and lessons learned.

DigitalFilipino Club members can avail of the following free slots in this event:

• Corporate member - 3 slots
• SME member - 2 slots
• Individual member - 1 slot (non-transferable)

To register for the above sessions, just contact Janette Toral. Club members are also encourage to stay on for the Top 10 Emerging Influential Blogs 2011 recognition event.


Social Networking Awards logo design by Maverick Communication.

October 4 to 6: Search Engine and Social Media Marketing Strategy Workshop

(Photos from earlier 2 workshop batches held at Ateneo de Manila University, Rockwell Center, Makati City)

The DigitalFilipino.com Club, in collaboration with Search Profile Index, will be having its 4th workshop on "Search Engine and Social Media Strategy Workshop" this October 4 to 6, 2011 from 9 am to 4:30 pm at Ateneo Graduate School of Business #20 Rockwell Drive, Rockwell Center, Makati City. Target participants are entrepreneurs, marketing, and sales professionals who would like to explore further use of the Internet to promote their business online.

Search Profile Index was created to help companies assess their current or planned website versus their competition including online marketing and sales strategies. In addition, listen and monitor online conversations. Reports are produced on a monthly basis, giving insights and suggestions to its subscribers.

DigitalFilipino Club Members are entitled to the following free slots:

• Corporate member - 2 slots and can attend for 3 days
• SME member - 1 slot and can attend for 3 days
• Individual member - 1 day session (not transferrable). Discounted rate of P5,000 for the remaining 2 days.
• Non-members can attend this workshop for P10,000. (pay through Paypal)

To reserve your slot, please contact Janette Toral.

This workshop will:

1. Discuss tips and techniques to get your site to the top of search engine rankings (e.g. Google, Yahoo and Bing) and stay there. 
2. Help you create a social media strategy and work plan.
3. Use tools (e.g. Search Profile Index) to monitor your website, search engine, and social media campaign performance.

Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note also that food is not included in this workshop.

Day 1: Creation of a Search Engine Marketing Plan

Discussion and Demonstration
Introduction of search engine marketing and optimization. Topics include:

• Identify niche positioning for products and services that you will sell, target customers, buying frequency and motivation
• Keywords discovery, attractiveness analysis and navigation
• Competition analysis
• Improving your website page titles, description, menus, body text, other assets and good content (on-page optimization)

Day 2: Creation of a Social Media Plan and Presence Online

Discussion and Demonstration
Techniques to improve ranking on search engine results and engage your readers. Topics include:

• Web copywriting
• Developing content designed for the buying cycle.
• Creating your social media presence online
• Social media plan development
• Building an online footprint
• Social bookmarking and tagging
• Directory submission
• Links through blog posts
• Microblogging
• Social Networks

Day 3 Plan Presentation and Monitoring Performance

• Search Engine Marketing and Social Media Plan Presentation
• Tracking results and calibrate
• Using Search Profile Index to track performance.
• Working with service providers

To earn a certificate of attendance from DigitalFilipino Club, participants should: 

• complete the 3-days session
• submit and present completed assignment work and any revision asked for through webinar on October 13, 2011.

To reserve your slot, please contact Janette Toral.

Forming a Group: DTI Online Sales Promotion Permit Guideline Creation

The DigitalFilipino Club session with the Department of Trade and Industry (DTI) last July 28 has resulted to a series of events. We have 1 slot in the Technical Working Group to contribute insights for the creation of DTI Online Promotion Guidelines for Bloggers that covers with or without purchase required. These online promotions can be done in any of the following: discount, raffle, games, premium, redemption, and contest.

We are taking an active participation on this as there is an urgent need for the DTI Sales Promotion Permit Guidelines to be updated that shall recognize the nature of online promotions in its current policy. We want to push for a long-term, rather than quick-fix, in the current process.

Should you be interested in helping out with this task group, let me know.

Work includes:

1. Reading and understanding of current policies.

• DTI-DAO 10-04 series of 2010 No expiry date on gift card / certificates / checks sold beginning July 1, 2012
• DTI Sales Promotion Permit Process
• DTI-DAO 10-02 Series of 2010 Addenda on Chapter IV Sales Promotion
• Joint DTI-DOH-DA DAO 1 series of 2008: Consumer Protection in E-Commerce Transactions
• DTI-DAO 8: Protection of Personal Data in an Information and Communication System
• DTI-DAO 06 series of 2007 on Administrative Fines
• DTI-DAO 5 series of 2007 - Rules on Mediation in the Resolution of Inquiries, Complaints and Cases Filed with the DTI in violation of the Consumer Act
• DTI DAO 7 series of 2006 - Instituting Simplified and Uniform Rules of Procedure for Administrative Cases filed with the DTI for Violations of the Consumer Act
• DTI-DAO 01-A series of 2000 Schedule of Fees and Charges for Sales Promotion
• E-Commerce Law
• DTI-DAO 2 Series of 1993: IRR on Sales Promotion - Consumer Act of the Philippines
• Consumer Act of the Philippines
• a few more to be added..

2. Identify which online promotion area(s) do you want focus on:

• discount
• raffle
• games
• premium
• redemption
• contest
• application process
• approval / disapproval process
• data privacy
• complaints filing
• dispute resolution

3. Give inputs to improving drafts that DTI will circulate in the future. 4. Attend TWG meeting(s) offline or online. Whoever is most active and available can represent the group (using its 1 TWG slot) and share its concern and suggestions for provision improvements. For club members who will confirm (via e-mail), we will have our 2nd webinar session on August 29 from 1 pm to 2:30 where current policies shall be reviewed. I shall be discussing the working position draft as well for feedback.

DTI Sales Promotion Guidelines: a proposed position on issues

View more presentations from Janette Toral

Club members sending me an e-mail are also requested to indicate their answer to #2 above.

August 17: Social Media Marketing for Business & Social Networking Awards Webinar

The DigitalFilipino Club will be having a Social Media Marketing for Business & Social Networking Awards 2011 webinar happening on August 17 from 3 pm to 5 pm.

DigitalFilipino Club members can avail of the following free slots:

• Corporate member - 3 slots
• SME member - 2 slots
• Individual member - 1 slot (non-transferable)

The agenda shall be as follows:

• Social Media Marketing 101
• Types of social media and networking sites
• How to use social media and networking for business
• Case studies using experiences, review of past and present entries to the DigitalFilipino Social Networking Awards 2009 and 2010.
• Judges briefing for 2011 entries. (Winners will be recognized on September 13, 2011. Venue to be announced.)

To register for the above sessions, just contact Janette Toral.

DigitalFilipino Club - IMMAP Discussion Briefing on Online Sales Promotion with DTI

One of the hot issues online today is promotions happening on social networks and websites, organized by companies and individuals, that doesn't have purchase requirements. In the past, these are assumed not requiring DTI Sales Promotion Permit.

However, due to various issues arising on these promotions, where some don't go very well, these no-purchase-required campaigns are beginning to be seen as "goodwill building" type of activities and therefore may now be required to have a DTI Sales Promotion Permit.

DTI DAO 10-02 series of 2010: Addenda to DAO 2 series of 1993 or the Rules and Regulations Implementing Rep...

On the same level, bloggers and online personalities organize their own goodwill building activities where they give away prizes either as sponsored or items bought / cash prize given by themselves. More than ever, clarity on DTI Sales Promotion Permit process is necessary in these online promotion scenarios.

There are also instances where information of contest joiners get shared online without regard to data privacy that brings worry on the information handling of online contest managers and organizers.

The DigitalFilipino Club, in collaboration with the Internet and Mobile Marketing Association of the Philippines (IMMAP), shall have a "Discussion Briefing on Online Sales Promotion" with the Department of Trade and Industry this July 28 Thursday from 1 to 6 pm in Makati City (sponsored by IMMAP).

Agenda as follows:
1. DTI - Welcome remarks / introduction of participants (1:45 to 2 pm)
2. Online promotion landscape - corporate (2 pm to 3:00 pm)
3. Online promotion landscape - individual (3 pm to 4:00 pm)
4. DTI Sales Promotion Permit guidelines (4:00 to 5:00 pm)

Each topic will have an allotted time for question and answer discussion.

DTI friends from various departments including legal, policy development, consumer protection, fair trade practices, domestic trade, and e-commerce office are participating to foster a full dialogue on this timely subject.

Note that the DigitalFilipino Club only has 15 slots in this event.

In that regard, only those who are willing to share links on promotions you have done that I can use in preparing the DTI brief shall be able to attend this.

Club members are requested to send me an e-mail reply (or use this contact form) with your past or current online promotion. Once done, will send venue details.

Call for Nomination: DigitalFilipino and Search Profile Index Social Networking Awards 2011

The 3rd DigitalFilipino and Search Profile Index Social Networking Awards intends to honor Filipino excellence in social media and social network marketing and advertising. Winners will be announced and recognized in a DigitalFilipino Club event this August 2011.

We are co-branding the awards this year with Search Profile Index.

Entries will be accepted at the following categories: (please click on the category names to submit your entry)

• Social Games
  Campaigns done or carried out in virtual worlds or games either as an independent effort or as an advertiser of the site.
• Social News, Bookmarking, Media Voting 
  Campaigns that requires getting votes in social news, social bookmarks, social media, or related sites.
  
• Photo / Video / Media Sharing
  Campaigns that involves sharing of photos, videos, or other media by the advertiser or submission of photos, videos, or other media by target audience or participants online.
• Forums 
  Campaigns that promotes products, services, advocacies, among others availed or shared within forums.
  
• Micro-blog
  Campaigns done through the use of micro-blogging sites like Twitter, Plurk, and other similar tools.
  
• Blogs
  Campaigns done through blogs or tapping bloggers.
  
• Search engine marketing
  Campaigns meant to raise your site's visibility in search engines to attract more visitors.
  
• Location-based 
  Campaigns done using location-based services to promote an establishment or event.
• Social Shopping
  Campaigns done that promotes products and/or services availed and/or shared in social networks.
• Widget and Add-ons
  Campaigns done that requires widget installation or add-ons.

Who may enter 
The awards is open to all Filipino organizations and individuals who have used or involved in the process of developing campaigns under any of the categories mentioned in this award. Campaigns eligible for entry must have run anytime from March 11, 2010 - June 6, 2011.

The person submitting the entry will be considered the "nominator" and will receive all communications regarding the Awards. Anyone can submit an entry.

Judging criteria
Entries will be judged on the following criteria and compete head-to-head with other entries within their specific category. 

• Design (25%)
  The mechanics of the campaign.
• Creativity (15%)
  The novelty / uniqueness of the campaign.
• Execution (25%)
  The whole campaign process.
• Impact (35%)
  Results and returns gained by the campaign proponent versus time, effort, and amount invested.

Entries will be judged by volunteer DigitalFilipino Club members who will participate in its webinar briefing / review. Judges will also meet offline to deliberate the entries further. Heading our panel of judges this year are Alvin Gale Tan and Jam Mayer-Flores.

• The judges’ decision will be final. No protests or requests for reconsideration will be entertained.
• Organizers reserve the right not to select a winner if, in its opinion, no suitable entries are received.
• Organizers reserve the right to disqualify any entry at its sole discretion. No protests or requests for reconsideration will be entertained.

As this is also an educational activity, DigitalFilipino Club Members will be briefed on all entries received during the Social Media & Networking Marketing Toolkit for Business webinar series to be scheduled this August 2011.

Nomination will begin this June 10 to July 26, 2011 (no more extension) at the DigitalFilipino.com Social Network.

What to submit 
Users and campaign developers will be able to post their nomination in the forum. The entities will be contacted in the best effort possible. If unreachable or no response by July 31, their nomination will be considered as void.

All nominees will be given up to August 3, 2011 to complete their submission including access to relevant files that will help judges evaluate and measure the entry's effectiveness according to the judging criteria. These files can also be posted in Google Docs and shared to digitalfilipino (at) gmail (dot) com.

Anyone can help in this award by:

1. Becoming a sponsor.
2. Nominate deserving entries.

RELATED:

• DigitalFilipino Social Networking Awards 2010 Winners
• DigitalFilipino Social Networking Awards 2009 WINNERS

Reach 10,000 Facebook Likes in 6 Weeks

Many thanks to DigitalFilipino Club members and guests who attended this learning session last June 8.  The "Reach 10,000 Facebook Likes in 6 Weeks" handout is now available for download in the club members area.

March 29: Philippine Internet Anniversary Club Eyeball Event

I just like to give DigitalFilipino Club members a heads-up that we will be having a networking / eyeball event this March 29, 2011 from 6 pm to 8 pm at Le Bistro Vert, Valero Street, Makati City.

Let us celebrate 17 years of Philippine Internet this evening. The agenda shall be as follows:

• Introduction of club members and guests
• State of the Internet in the Philippines 2011 Panel
• Networking night
• Raffle

Club members interested in joining the panel are requested to email me a Powerpoint 3-slides that has the following:

• Where we've been (niche topic can focus on your area of expertise)
• Where are we now
• Where are we going? 

I hope all club members can join and note your slots:

• Corporate membership - 3 slots
• SME membership - 2 slots
• Individual membership - 1 slot (non-transferrable)
• Guest - pay the fee of P500 pesos through Paypal (or onsite)

Please contact Janette to confirm your attendance. I shall be updating this for more details.

24 Videos on 1st Month - DigitalFilipino Talks

DigitalFilipino Talks started last January 10 and as of this writing already has 24 videos posted and played more than 2000 times. The series caters to a diverse audience of micro and small entrepreneurs, service providers, and multinational firms.

We intend to produce up to 65 interview episodes to complete our first season. We already passed through our 5th week and have 8 more weeks to go. Once that is done, I will take stock on what we have and seek further inspiration to do new stuff that shall promote our club members, allies, and share knowledge to the community at large.


Find more photos like this on DigitalFilipino.com Social Network


Running an online talk show was not as easy as it appears. More than just the actual shoot that takes place three times (3x) a month, the daily promotion through social networks and other platforms is something that needs to be continuously done to push for maximum visibility.

Furthermore, I use the interviews in writing my weekly column to reflect and add insight.

On this 2nd month, you can expect us to step up the promotions further as we engage the community to interact.

Many thanks to club members, new sign-up and renewal, whose membership fees help make this experimental project possible.

DigitalFilipino Talks - Look Who's Talking

For the last 2 years, I allotted resources in the DigitalFilipino Club to organize conferences that can be of benefit to our members. This is both from member promotion to learning perspective. After an event, efforts to come up with knowledge sharing videos, integrated with the speaker presentation, gets worked on. However, it takes a lot of time that also results to backlog.



For 2011, I decided to take a different approach. As knowledge sharing and promotion of our members is our primary goal, then it should not be limited to an event. That is when the idea for DigitalFilipino Talks came in. The resource that we usually allot for conferences is now invested in this video series.

Rather than make a once-a-week episode or show style and be like most online video or talk programs out there, we went to the almost extreme of making it daily on weekdays. Hopefully in the process, our efforts will also be noticeable.

Feedback we are getting at this point are positive so far. Got suggestions as well on how can we further improve.


Find more photos like this on DigitalFilipino.com Social Network


As the DigitalFilipino Club community has a deep bench, we hope to feature all of our members in the DigitalFilipino Talks series.